UCI 2018 MTB Marathon World Championship
14 – 16 SEPTEMBER 2018
Pedali di Marca, Auronzo town council and Consorzio Turistico Tre Cime Dolomiti, with the support of the Veneto Region, are organising the UCI World Mountain Bike Marathon Championships
“I think that a dream like this will never come again, I painted my hands and face blue then suddenly I was carried off by the wind and started flying through the boundless skies”.
Recalling the verses of the great Domenico Modugno, the Veneto Dolomites are also eager to fly. And to pedal: in the world.
The limelight will be on a past which has ended up in a glass case covered in dust, fifty years on, which marked out a territory and built the legend of the Tre Cime di Lavaredo: Gimondi, Merckx, Fuente.
Recalling precisely those epic exploits of great athletes who projected the image of a territory embarking on a change of skin and setting down the foundations for a future tourism gear change linked to the tourism cycle onto the international stage by means of the World Mountain Bike Championships.
15th September 2018: this date will be a watershed for the Cadore, a date after which this Alpine region will never be the same again. The black and white pages of 1970s cycling, on the 50th anniversary of the ‘first’ Rifugio Auronzo at the Tre Cime di Lavaredo race will pay homage to the past but also constitute an occasion to throw open the gates to hotel, cultural, sporting and economic tourism development. It is an extraordinary opportunity for growth for an area which is ideally suited to tourist reconversion linked to cycling tourism allowing it to expand and put itself forward as the new tourist frontier. The beneficiaries of this will be the whole Veneto Dolomites circuit on the strength of Cortina d’Ampezzo’s hosting of the 2021 Alpine Ski Championships too. This is a territory which will rightly be able to present itself in the twofold incarnation of summer-winter outdoor sports destination.
Winning cycling then. And with our eyes wide open, this is a one off opportunity. The opportunity provided by the World Mountain Bike Marathon Championships must be grasped with both hands as a dream which will continue to come true for some time, an idea we are duty bound to nurture.
We must never stop dreaming because no dreamer is too small and no dream is too big.
The courage to put forward the 3Epic road and mountain biking project, the passion to put ourselves forward for the Mountain Bike Marathon world championships 2018 means that the investments made in the Cadore have paid off, it means we will have generated a new economy with an extraordinarily useful investment involving both the public and private spheres.
This is our tribute to those who have given time and energy to the Mountain Bike World Championships in our region, those who have always believed in the Pedali di Marca project, those who will support and invest in this innovative future for our mountains… if nothing else let us dedicate a dream to them.